Why Beatmakers Should Stop Obsessing Over “Growth” (And What Happens When You Do)

In the music industry, especially for beatmakers hustling to sell their beats, “growth” is the holy grail. Every day, your feed is packed with gurus shouting, “Level up your sound!” or “Outwork your competition!” Of course, growth is important—it’s what gets you noticed, lands you placements, and boosts your sales. But let’s be real: the constant pressure to improve can be exhausting.

So here’s a wild idea: what if you stopped trying to grow for a while?